Tuesday, February 7, 2012
Posted by dleedlee at 7:17 PM
CRI: Jackie Chan Gets Legacy 650 Executive Jet
Chan purchased the Embraer Legacy 650 executive jet and was declared Embraer's brand ambassador in China.
MSN: Jackie Chan purchases a private jet
Jackie Chan Private Jet: Chinese Martial Arts Star Gifted $30M Brazilian Plane
Feb 05, 2012
As it eyes the big Chinese market for executive jets, Brazilian planemaker Embraer has presented one to its newest customer, martial arts star Jackie Chan, to help build its brand there.
Embraer said Chan would help the company promote "its entire line of executive aircraft, not only in the rapidly growing greater China market, but globally".
"This delivery is a moment of historical importance to Embraer because it solidifies an already long and successful relationship between China and Embraer," said Ernest Edwards, president of Embraer's executive jets unit.
Embraer hopes to translate Chan's charisma and celebrity into increased recognition and sales for the Brazilian jets.
"I believe that Embraer is poised to become a major player in the Chinese executive jet market," said Chan, who described himself as a "brand ambassador" for the manufacturer.
The ebullient actor, singer and cultural icon toasted the company's executives as they stood together in front of the Legacy 650 plane customised with Chinese colours of red and yellow and with the name "Jackie" painted on the tail.
The Legacy 650 has a range of 7,200 kilometres and can fly four passengers nonstop from Beijing to Dubai or from Hong Kong to Adelaide, Australia.
It sells for about US$30 million.
Hong Kong-born Chan is also respected for his commitment to world philanthropic causes and devotion to the promotion of Chinese culture.
Embraer - the third-largest commercial aircraft maker behind American Boeing and Europe's Airbus - is the only manufacturer offering a full line of executive jets, from entry-level to ultra-large aircraft. (SCMP)